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CRM & Sales PipelineThe Conversion Engine

See every enquiry, and never let one fall through the cracks.

One simple screen with every lead, where they came from, and what happens next, so nothing gets forgotten and you always know what your pipeline is really worth.

  • You own everything
  • No lock-in
  • Built and handed over

What you get

Everything that comes with it.

A CRM set up around your business, your stages, your language, no bloat
A visual pipeline: new enquiry → contacted → qualified → booked → won/lost
Every lead captured automatically from your forms, ads, WhatsApp and calls
Lead-source tracking so you know what each customer came from
Automatic follow-up tasks and reminders so nothing is forgotten
Simple revenue and conversion reporting you'll actually look at
A short training session so you and any staff can run it confidently

Why leads keep slipping away

Enquiries live in five different places

Some in your inbox, some on WhatsApp, some on a sticky note, some in your head. No single list means someone always gets forgotten.

You've no idea which came back and which went quiet

Without a pipeline you can't see who's waiting on a quote, who booked, and who ghosted, so warm leads go cold while you're busy.

You can't tell what's actually making you money

If you don't track where leads come from, you can't tell which ads, posts or referrals are worth it, so you guess with your budget.

What changes once your pipeline is set up

Before

Leads scattered across inbox, phone and memory

After

One clean list with every enquiry, sorted by stage, nothing lost

Before

Forgetting to follow up until it's too late

After

The system reminds you (or messages them for you) at the right moment

Before

Guessing which marketing works

After

Every lead tagged with its source, so you see what actually brings customers

How it works

From first call to live, step by step.

1

Map your sales process

We work out the real steps a customer goes through with you, and turn those into simple pipeline stages anyone can follow.

2

Wire in every lead source

Website forms, ads, WhatsApp, missed calls and DMs all feed into one place automatically, no manual copying.

3

Add the automations

Follow-up reminders, instant replies and stage updates happen on their own, so the admin runs itself.

4

Train and hand over

You own the system. We show you how to use it, then you (or we) keep it tidy going forward.

Timeline

What happens, and when.

Week 1

Setup

Pipeline stages agreed, CRM configured, lead sources connected and tested.

Week 2

Automations live

Follow-up tasks, reminders and instant replies switched on. Real leads flowing in.

Week 4

Dialled in

Reporting set up, team trained, small tweaks made from real-world use.

Honest fit

Who this is for, and who it's not.

A strong fit if:

  • Service businesses juggling enquiries across too many places
  • Clinics, salons, trades and agencies that lose leads to slow follow-up
  • Anyone who can't answer 'what's in your pipeline right now?' in ten seconds

Not for you if:

  • Businesses with almost no enquiries yet, get the Acquisition Engine going first
  • Teams unwilling to log anything at all (we automate most of it, but not literally everything)
  • Anyone wanting a giant enterprise CRM with features they'll never touch

What it costs

Priced on scope, how many lead sources, how much automation, how many staff. Quoted on the call after your free audit. Any third-party tool subscriptions are yours, in your name, and usually modest.

You own everything

The CRM account, the data and every contact are yours, in your name. Leave AIM whenever you like and the whole thing keeps running. No lock-in, no holding your customer list hostage.

Results you can expect

Most businesses stop losing track of leads immediately, and within a few weeks can see, for the first time, exactly where their customers come from and what the pipeline is worth. Results vary. Example, not a guarantee.Results vary, example not a guarantee.

Before we start

Straight answers

Every question, answered before you ask.

Still stuck after reading? Tap Get in touch, you get a real reply from me, not a bot.

One screen. Every lead. Nothing lost.

A London clinic went from enquiries scattered across an inbox and a notebook to a single pipeline where every lead is tracked and followed up automatically. Results vary. Example, not a guarantee.

Results vary, example not a guarantee.