Skip to content
AIM

Revenue leak calculator

See what's leaking out of your pipeline.

Three numbers you already know. Ten seconds. A straight look at the money walking past you every month, and what a small fix would win back.

£500

What one new customer is worth to you, on average

30

Enquiries from everywhere: calls, forms, DMs

20%

Roughly what share of those leads become customers

Here's the maths, in plain English:

You win about 6 of them. That's £3,000.

Which means you never close 24 leads a month, worth £12,000.

That's the leak. Nobody plugs all of it. But you don't need to.

Win back just 1 in 20 of those, and you add:

£600per month

£7,200 per year

The maths, openly: this assumes a faster, steadier follow-up wins back just 1 in 20 of the leads you currently lose. One in twenty. That is deliberately cautious, because a number you can argue with is worth more than a number that flatters you.

Illustrative, not a promise. Your numbers depend on your market, your offer and your follow-through.

Book a Free Growth Audit

Message me and I'll tell you where, specifically, yours is leaking.